News & Updates
October 24, 2016
The Cost of Cold Calling
- Let’s assume you are paying your team member an annual base of $34,000 which works out to be $17 /hr based upon 2000 working hours in a year.
- Add in the cost of benefits and taxes at 20% so now the total is $20.40 /hr. This does not include the set up and carrying costs (computer, phone, desk area, managing, etc.)
- If your team member is making an average of 100 calls per day then the cost per call will work out to be $1.63 (20.4 x 8 hrs /100 calls)
Seems a lot and obviously a better ROI is to either decrease the hourly rate or increase the amount of daily calls made with both having a negative impact on the team member.
Another solution is to have your cold calls done by our LeepLeads team. Give us a try with a 1-Day FREE trial at www.LeepLeads.com/lead-qualifying/ and let us make the cold calls for you.